Wednesday, October 21, 2015
Tuesday, October 20, 2015
< Assignment 2 >
About the website to re-design
hellowae.com
we are experience is a user research and service design firm, based in London and New York.
Why have I chose the website? I feel like the website could be updated, modernized, and reflect more the services that we are providing to our clients. We help organizations innovate through various different methods and projects...and considering the impact and scale of our projects, I think there is so much more we can do to showcase our value.
Target Audience
Group 1: Members of Public and Private Corporations, Medium-size businesses, Business owners...mostly people from the leadership, high in the hierarchy.
Group 2: Design and Innovation community - people interested in the field of user research, user experience, service design, design in general ...and innovation in general, looking to discover organizations and they way work through these fields. These can be competitors, but also potential partners. These people can also include those looking for a job or internship
Group 3: Wanderers - people arriving for no specific reason...but who would still be curious to look into it deeper than closing it after the homepage.
Competitors
Motivate Design
Frog Design
Smart Design
Hot Studio
Fjord
Method
Egglab (UK Only)
Thinkpublic
Sitemap
Company Logo
The logo has been redesigned recently, so will remain the same.
hellowae.com
we are experience is a user research and service design firm, based in London and New York.
Why have I chose the website? I feel like the website could be updated, modernized, and reflect more the services that we are providing to our clients. We help organizations innovate through various different methods and projects...and considering the impact and scale of our projects, I think there is so much more we can do to showcase our value.
Target Audience
Group 1: Members of Public and Private Corporations, Medium-size businesses, Business owners...mostly people from the leadership, high in the hierarchy.
Group 2: Design and Innovation community - people interested in the field of user research, user experience, service design, design in general ...and innovation in general, looking to discover organizations and they way work through these fields. These can be competitors, but also potential partners. These people can also include those looking for a job or internship
Group 3: Wanderers - people arriving for no specific reason...but who would still be curious to look into it deeper than closing it after the homepage.
Competitors
Motivate Design
Frog Design
Smart Design
Hot Studio
Fjord
Method
Egglab (UK Only)
Thinkpublic
Sitemap
Company Logo
The logo has been redesigned recently, so will remain the same.
< Assignment 1 >
1 - Examples of websites
Websites I like
2 - Three possibilities for website redesign
My personal website (showcasing resume, past graphic design, consulting and startup work)
My current company website (a user research and service design firm) - hellowae.com
My previous company website - lecomptoirdelinnovation.com
Websites I like
Airbnb for:
- its friendliness
- its simplicity for such a complex transactional website
- its beautiful graphics and pictures
- for conveying values and a big sense of community
- its responsiveness
Motivate Design, as I am interested in the work of design and user research agencies, and I think this website showcases very well the work of this firm.
Cools.com is an online shopping website. Its design reflects very well what it tries to convey - coolness. Through sleek and minimalistic graphics, fonts,...etc.http://cools.com/
Websites I dislike
2 - Three possibilities for website redesign
My personal website (showcasing resume, past graphic design, consulting and startup work)
My current company website (a user research and service design firm) - hellowae.com
My previous company website - lecomptoirdelinnovation.com
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